I didn't realize how small this was going to be when I purchased it! 11oz is a teeny tiny mug compared to what I usually drink coffee from. But, that's my fault for not checking the size before I ordered! I do wish the print was bigger across the mug. It's the same "black alert" logo on the front and back, but there's a lot of blank space where it could be enlarged. I mean, it's a fine mug, but it's not as awesome as I expected. Not worth the effort to return it, but I probably wouldn't have bought it if I saw it in person in a store.